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Using Printing Apparel For Branding

Printed apparel is an effective way to communicate your business’s name and brand. Whether you’re selling a shirt to your current clients or giving them away, custom company shirts make it easy for people to identify your brand and remember it.

When you’re creating a t-shirt design, it’s important to keep several factors in mind. The first is your budget and the kind of print you want.

Screen printing is one of the most cost-effective methods for producing large quantities of apparel, and it can be done on a variety of fabrics. Plus, it’s known for its high quality and durability.

Digital printing is another popular option, which allows for almost unlimited color choices on a single piece of clothing. It’s best for small orders and works well on light-colored garments.

Embroidery is another method that can be used on apparel. It uses machines that stitch the fabric thousands of times. This process can be more expensive than other options, but it also has the advantage of being able to produce designs that are more complex.

Heat transfer is another common printing technique for t-shirts. It uses heat and pressure to transfer a pre-printed image from a wax sheet or transfer paper onto the garment’s fabric. It’s a great choice for a simple design, but it doesn’t work well on dark-colored apparel.

Direct-to-garment (DTG) printing is a newer alternative that utilizes the freedom of inkjet printing, but prints directly on the garment’s fabric. It’s best for small batches and highly customizable designs, but it can be expensive and doesn’t work well on dark-colored tees.

The fiber content of the t-shirt is also an important consideration, as it will affect its performance and durability. Some apparel is made of 100% cotton, while others are blended with polyester or other fibers. Regardless of the type of clothing, you’ll need to ensure that the printed design won’t fade or peel over time.

In addition, it’s a good idea to choose apparel that is comfortable for the team wearing it. Choosing cotton-based tees makes them easy to wear and wash, while 50% polyester/50% cotton blends are softer and more breathable.

Choosing the right apparel for your t-shirt designs is essential to ensuring that the design looks and feels its best. For example, the fabric should be soft and lightweight, but not too thin or see-through. It’s also important to consider the fit and feel of the shirt so that it will remain comfortable and flattering over time.

Logos on t-shirts are an important part of branding, and they can make or break your company’s presence. It’s crucial to use a high-quality, professional logo that will last and look great.

When selecting a design, it’s important to choose one that speaks to your target market and represents your brand. For example, if your company leans toward sustainability, you’ll want to find a design that shows off that message.

Once you’ve settled on a design, it’s time to talk to a printer. Ideally, you’ll need to choose a company that offers pre-press proofs so you can see how the design will look on actual apparel before you order it. Moreover, be sure that any hidden charges are itemized and upfront.

The key is to make sure your t-shirts are of a good quality and that the printing company you are using is reliable. Ask for pre-press proofs so that you can be sure that the t-shirts are going to turn out as you want them. This is a great way to ensure that your t-shirts are made by a reputable Salt Lake City printing company and that the design will look as intended on the final product.